How Much Does Billboard Advertising Cost?

Billboard advertising offers a company the opportunity to show their service to thousands of people on a daily basis.  If your company offers products and services, you probably seek every opportunity to let potential clients know what you offer.  Marketing you product or service can be expensive; however, there are plenty of ways today to promote your business.  The usual advertising is done through radio or television which can get quite expensive.

One of the more popular ways to promote your product, especially if you own a local business rather than a franchise, is by using a billboard.  Billboard advertising shows a large sign of your product or service in areas with high traffic.  The billboards have an illustration as well as a message designed by an advertising company to make the product or service seem attractive.  Billboard advertising is one of the best options to let the customers know what you offer.

How much does a billboard cost?

Type of Billboard
Price Range
Bulletin Board (Large)
$1,000 to $75,000 per 4 weeks
30 Sheet Poster (Medium)
$500 to $10,000 per 4 weeks
Junior Poster (Small)
$200 to $5,000 per 4 weeks
$3,000 to $50,000 per 4 weeks

NOTE:  Prices are going to widely vary depending on the location and the company offering the billboard.

4-Week Ad Rate
11 million
10 million
30 million
5 million
31 million
Des Moines
7 million
2 million
8 million
Las Vegas
6 million
New York
30 million
11 million
24 million
San Diego
9 million
7 million

NOTE:  Rates were found on

What is going to be included?

What are the extra costs?

Tips to know:

How can I save money?


Average Reported Cost: $0

0 %
0 %
Less Expensive $1 $1.5K $3K $5K $6.5K More Expensive $8k

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